New Delhi (India), March 7: India is a land of diversity, and its music industry reflects the same. With over 150 billion dollars in revenue, the Indian music industry is one of the largest in the world. Music is a significant part of Indian culture, and it is evident in every form of art, including Bollywood movies, folk music, classical music, and contemporary music.
In this digital age, music distribution platforms have become an essential part of the music industry. Music distribution is the process of delivering music to global digital streaming platforms, including Spotify, Wynk, Gaana, and others. It has made it easier for independent artists to reach a global audience and earn revenue from their work.
In India, several music distribution platforms offer services to independent artists and musicians. Here, we have curated a list of the top music distribution platforms in India based on research and user ratings.
TuneCore is a Brooklyn, New York-based independent digital music distribution, publishing, and licensing service. Founded in 2005, TuneCore offers musicians and other rights-holders the opportunity to distribute and sell or stream their music through online retailers such as iTunes, Deezer, Spotify, Amazon Music, Google Play, Tidal, and others. TuneCore also offers music publishing administration services, helping songwriters register their compositions and collect royalties internationally. Tunecore has made its presence in India with its website, www.tunecore.in.
SwaLay is India’s first all-in-one music distribution platform, connecting directly with artists and supporting indie music. It is the fastest-growing and the second-best platform for music distribution and growth. SwaLay has partnered with leading industry leaders, including Chingari, Hungama Music, and many more. Any artist can release their music through SwaLay at the most economical price. SwaLay’s website is www.swalay.in.
Owned by Sony Music Entertainment, AWAL is gaining popularity because of its position with a touch of exclusivity. Artists would usually sign up with distribution services, but AWAL, in turn, picks and invites the artists they wish to work with. Their focus is divided into three categories – AWAL Core for emerging artists, AWAL+ for those “on the verge” of breaking globally, and AWAL Recordings for chart-topping and billions-streamed artists who are signed on to label services. AWAL’s website is www.awal.com.
In conclusion, music distribution platforms have become an integral part of the music industry, enabling independent artists to reach a global audience and earn revenue from their work. India has a very limited music distribution platform, including Tunecore, SwaLay, and AWAL, which offer services to independent artists and musicians. These platforms are supporting the indie-music industry and helping it grow rapidly.
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